Adorabile’s partner Made.com has never been interested in having a shop or a show-room to showcase its design products. Why having a brick and mortar store when you can have the largest shop on earth at your fingertips? And we’re not talking about the web. We’re talking about all your customers’s homes.
Yes, that’s right. Made.com has just created a digital interface which allows users to view purchased products in the homes of other buyers.
Designed to give the furniture a more natural setting, customers who have already bought the products are showcasing their homes online to allow others to see what it looks like.
On February 26, Made.com will officially launch its platform in Italy during a party-cum press-conference hosted by Adorabile B&B.